Leon Springs Texas SEO Company

Foundational SEO Repair

If you want us to repair your sales pages with a solid foundation, so your customers will find you on the first page of Local Search.

Overview

• Complete our 56-Point Site-Wide Analysis and then repair all items on the checklist.
• Analyze and repair standard sales pages (home, services/products, about, contact, etc.).
• Local competitors' ranking and marketing research.
• Write custom content to outrank your competition and convert visitors into leads and sales.

What We Analyze and Repair

We will do a deep dive and repair all of the following areas.

• In-Depth Site-wide Review
• In-Depth On-page Review
• Google My Business Account Settings
• Google Analytics Account Settings
• Google Search Console Account Settings
• Bing Places Account Settings
• Bing Analytics Account Settings
• Bing Search Console Account Settings
• Local Citations

Monthly SEO & Custom Content

If your sales pages already have Foundational SEO and you want even more traffic and leads using educational content.

Leon Springs SEO & Monthly Content That Educates Your Customers

Local educational marketing plans and services that rank you higher on search engines in Leon Springs, Texas.

Overview

• This is our Done-For-You Monthly Content Marketing System that gets you traffic, leads and sales through education.
• We will work out a custom keyword strategy focused on creating content that your audience is already searching for.
• Grow the long-term traffic from search engines to your website by providing the answers to your prospects' questions.
• We will write the content and optimize it for organic traffic and visitor engagement.

How It Works

How will I know I'm getting a positive return on my investment?

The most important question of all.

Are you making money or losing money on your marketing investment?

We measure ROI by comparing how much you invest with your total sales revenue.

We'll work with you to track the number of leads and sales that originate with search engines every month.

Every month, we'll schedule a sales results call to compare the number of leads and sales against search impressions and website visitors.

This tells us if you're turning a profit and if we're heading in the right direction.

The amount of time and amount of ROI depends on industry and sales cycle timeframes.

Generally, profitably begins around the six month, but every business and industry is different.

Read more about How to Measure Your ROI on SEO.

How long is the contract?

There are no contracts.  You are free to cancel anytime and you keep all the content as it's written for and posted on your site.

How long does it take to start getting traffic?

Timeframes vary depending on the competitiveness of your industry.

You could see pages/posts ranking on search engines within 30 days or it could take a little longer.

Generally, it can take 2-6 months to see an increase in traffic as search engines get to know your website.

The more educational and sales pages that your website has over time, the more traffic, leads and sales you get.

Do a deep dive and see an actual client case study here.

How much time do I need to invest to turn a profit?

The amount of time and amount of ROI depends on industry and sales cycle timeframes.

SEO is a on-going, long-term marketing investment.

From our experience, a business should look to invest a minimum of six months to see enough traffic to break even and begin to turn a profit.

Of course, every business and industry is different.  It could be quicker than six months or it could take longer.  Either way, we'll be able to track performance to see if we're heading in the right direction.

Use our Traffic & Sales Calculator to find out how much traffic you need to hit your sales goals.

How do you track my leads and sales from search engines?

First, we set up tracking settings in Google Analytics and in each website page.  That allows us to track the number of times contact forms have been filled out and mobile phone calls have been made to your business.

Second, we ask you to track your prospect contacts (leads) using a CRM (like Hubspot, Pipedrive or Salesforce, etc.) to track them from the lead to the sale.

Every month, we'll complete a Results Call where we compare the traffic and leads numbers on our end with the leads and sales numbers on your end.

You will quickly see if the campaign has been profitable.

If you're not already using a CRM, it is strongly encouraged for all marketing channels (SEO, PPC, direct mail, etc.)

What exactly are you doing every month?

There are four areas of SEO that we work on every month:

• Sitewide Technical SEO
• Sales Pages
• Educational Pages
• Backlinks

The percentage of time spent in each area will depend on the condition of your website compared to the condition your competition and how best to get more traffic, leads and sales.

Generally speaking, because new content has the biggest impact on traffic leads and sales over the long term, most of the time each month will be spent on optimizing existing sales pages and creating new sales and education pages (blog posts).

For more information, see The Four Areas of Monthly SEO where we talk in more detail about the monthly items we work on.

Do I need to come up with the content ideas?

No, we create a comprehensive list of subjects based on the questions your customers are already asking online.  We align those subjects with keyword phrases that will help it rank.

If you have a subject(s) you'd like us to write we can do that too.

We will hire a professional writer that specializes in your industry.

Do I have to write the content?

No, we hire a professional writer that specializes in your industry.

We will write all original content in a way that ranks online and converts visitors into prospects.

If you have a full-time writer on staff, we can coordinate with them to write each piece.

Do I own the content you create?

Yes.  It's 100% yours and on your website forever, generating traffic, leads and sales for years to come.

Does this help my other existing marketing efforts?

This is one of the beautiful things about creating more and more sales pages and long-form blog posts that educate.  Each page will possess tons of content.

You can and should use it for social media posts, social media ads, search ads, email marketing and educating prospects prior to the sales appointment.

Smart businesses re-purpose their content over and over again, because they know their long-form blog posts are answering your prospects' questions.

If you're struggling with coming up with social media content or other marketing ideas, this will help solve that problem.

All of these combined efforts will build your brand awareness in the community, making it even easier to get more business.

What happens after I order the service?

We schedule a strategy call to understand your sales goals.

We send you an agreement that outlines the work we will do and the first month's invoice.

We invite you to Basecamp where we keep things organized and communicated.

Then we get to work.

Will you work with my competitors at the same time?

No.  That would be a conflict.

We only work with one monthly SEO client per industry and locale (city/state) at a time.

That means that availability is limited.

If we don't have an opening in your industry, we will communicate that with you at the top of the strategy call.

Schedule Strategy Call

Frequently Asked Questions

What Is SEO content marketing?

SEO is an acronym for search engine optimization.  It means the optimization of your website so search engines, mainly Google, likes it and shows it on their search engine results pages online when someone searches for your products, services or business online.  Another way to describe it would be local SEO marketing.

Every day, your prospective customers are searching for your kinds of products or services, so showing up online is a valuable digital marketing channel.

Have three minutes to spare?  Read this: Get a basic understanding of SEO in three minutes flat.

How to make search engines happy.

Design and build a website that is organized and programmed to the latest search engine optimization (SEO) standards with content that is easy for visitors to navigate and solves their problems online.

How to get more traffic, leads and sales from search engines.

Regularly create new content that is relevant and engaging to your prospective customers and then promote it everywhere.  The more relevant and engaging content you create, the more SEO visitors you get.  The more content you have, the higher your overall website "authority" and the higher your pages rank.  It's a circle.

How to design your site so you have relevant and engaging content.  

The idea is simple, the execution takes work.  Your customers have questions before they buy.  They are using search engines (SEO) to find the answers.  Create long-form content (that can be wording, images and videos) that answers those burning questions.

The more often your business comes up as a resource, the more they will learn about you, like you and trust you.  They will view you as an authority in your space.  When they are ready to buy, most of the typical objections you experience with cold leads will be resolved before you even speak with them.

How often should I create website content?

The more often you create content, the more traffic you will get.

We've done deep research and determined that generally, the more pages a website has, the more traffic it gets.

The more digital content you create online the better.  Create as much as your marketing budget will allow each month.

The more you invest in new content over time, the more traffic, leads and sales your business gets.  Adding new pages and posts of content to your website should be a weekly or monthly occurrence.  Your sales pages and educational blog posts will stay on search engines for years, generating traffic 24/7 and your business will own that content.

Schedule Strategy Call